Customer feedback is most useful when you look for patterns. One bad review may not matter, but repeated comments about thin fabric, slow shipping, weak stitching, or sizing inconsistency should change your decision.
Pay attention to user photos when available. They often show proportions, color, and fabric behavior more honestly than polished product images. For streetwear, real fit photos can be more useful than studio shots.
Use feedback to build rules for yourself. For example, skip products with unclear size charts, avoid items with repeated color complaints, or prioritize pieces that multiple buyers describe as easy to style.